Consumer-based decision aid that explains which to buy: Decision confirmation or overconfidence bias?

Decision Support Systems

Volumn 53, Issue 1, 2012, Pages 127-141

  Tan, Wee Kek ^a   Tan, Chuan Hoo ^b   Teo, Hock Hai ^a  

^a NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

^b CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Consumer decision making; Decision aid; Explanation; Overconfidence bias

Indexed keywords

CONSUMER DECISION MAKING; DECISION AID; DECISION AIDS; EXPLANATION; OVERCONFIDENCE BIAS; PRODUCT CHOICE; PRODUCT RECOMMENDATION; PURCHASE DECISION;

DIAGNOSIS;

DECISION SUPPORT SYSTEMS;

EID: 84859213906     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2011.12.010     Document Type: Article

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