Consumer acceptance of online agent advice: Extremity and positivity effects

Journal of Consumer Psychology

Volumn 13, Issue 1-2, 2003, Pages 161-170

  Gershoff, Andrew D ^a   Mukherjee, Ashesh ^b   Mukhopadhyay, Anirban ^b  

^a Och Spine at New York Presbyterian Hospitals   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0038460122     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/s15327663jcp13-1&2_14     Document Type: Article

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