Factors influencing customer loyalty of mobile phone service: Empirical evidence from Koreans

Journal of Internet Banking and Commerce

Volumn 15, Issue 2, 2010, Pages 1-14

  Lee, Hyung Seok ^a  

^a Sahmyook University   (South Korea)

Author keywords

Customer loyalty; Customer satisfaction; Perceived value; Service quality

Indexed keywords

EID: 78449258411     PISSN: 12045357     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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