An exploratory study of service value in the USA and Ecuador

International Journal of Service Industry Management

Volumn 10, Issue 5, 1999, Pages 469-486

  Brady, Michael K ^a   Robertson, Christopher J ^b  

^a BOSTON COLLEGE   (United States)

^b NORTHEASTERN UNIVERSITY   (United States)

Author keywords

Ecuador; Fast food; Service quality; Value

Indexed keywords

EID: 0033478242     PISSN: 09564233     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564239910289003     Document Type: Article

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