Towards an integrative model of loyalty formation: The role of quality and value

Leisure Sciences

Volumn 32, Issue 3, 2010, Pages 201-221

  Li, Xiang ^a   Petrick, James F ^b  

^a UNIVERSITY OF SOUTH CAROLINA   (United States)

^b TEXAS A AND M UNIVERSITY   (United States)

Author keywords

Cruise; Investment model; Loyalty; Quality; Value

Indexed keywords

ETHICS; MODELING; PASSENGER SHIP; QUALITY OF LIFE; QUESTIONNAIRE SURVEY; RECREATIONAL ACTIVITY;

EID: 77951932124     PISSN: 01490400     EISSN: 15210588     Source Type: Journal    
DOI: 10.1080/01490401003709123     Document Type: Article

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