Customer loyalty in e-commerce: An exploration of its antecedents and consequences

Journal of Retailing

Volumn 78, Issue 1, 2002, Pages 41-50

  Srinivasan, Srini S ^a   Anderson, Rolph ^a   Ponnavolu, Kishore ^b  

^a DREXEL UNIVERSITY   (United States)

^b MCKINSEY AND COMPANY   (United States)

Author keywords

E commerce; E loyalty; Internet retailing

Indexed keywords

EID: 0036257968     PISSN: 00224359     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0022-4359(01)00065-3     Document Type: Article

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