Structural comparison and consumer choice

Journal of Consumer Psychology

Volumn 20, Issue 2, 2010, Pages 126-137

  Markman, Arthur B ^a   Loewenstein, Jeffrey ^a  

^a UNIVERSITY OF TEXAS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 77951258437     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jcps.2010.01.002     Document Type: Review

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