The role of consumer innovativeness and perceived risk in online banking usage

International Journal of Bank Marketing

Volumn 27, Issue 1, 2009, Pages 53-75

  Aldás Manzano, Joaquín ^a   Lassala Navarré, Carlos ^a   Ruiz Mafé, Carla ^a   Sanz Blas, Silvia ^a  

^a UNIVERSITY OF VALENCIA   (Spain)

Author keywords

Consumers; Risk assessment; Virtual banking

Indexed keywords

EID: 58849099174     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320910928245     Document Type: Article

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