Process implications of the use of the Internet in new product development: A conceptual analysis

Industrial Marketing Management

Volumn 32, Issue 6, 2003, Pages 517-530

  Ozer, Muammer ^a  

^a CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Development process; Product development; Product innovation; The Internet

Indexed keywords

EID: 0038119591     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(02)00276-6     Document Type: Article

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