Consumer attitudes and buying behavior for green food products: From the aspect of green perceived value (GPV)

British Food Journal

Volumn 121, Issue 2, 2019, Pages 320-332

  Woo, Eunju ^a   Kim, Yeong Gug ^b  

^a Pukyong National University   (South Korea)

^b Kangwon National University   (South Korea)

Author keywords

Buying behaviour; Consumer attitudes; Green food products; Green perceived value

Indexed keywords

ARTICLE; CONSUMER ATTITUDE; HUMAN; HUMAN EXPERIMENT; MARKETING; PURCHASING; QUESTIONNAIRE; STRUCTURAL EQUATION MODELING;

EID: 85062948391     PISSN: 0007070X     EISSN: None     Source Type: Journal    
DOI: 10.1108/BFJ-01-2018-0027     Document Type: Article

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