Reaching low-income mothers to improve family fruit and vegetable intake: Food hero social marketing campaign—research steps, development and testing

Nutrients

Volumn 8, Issue 9, 2016, Pages

  Tobey, Lauren N ^a   Koenig, Harold F ^b   Brown, Nicole A ^b   Manore, Melinda M ^a  

^a OREGON STATE UNIVERSITY   (United States)

^b OREGON STATE UNIVERSITY   (United States)

Author keywords

Audience centered positive messaging; Canned; Focus group; Frozen; Health behavior messages; Low income women; Nutrition; Social media; Supplemental nutrition assistance program (SNAP); Survey

Indexed keywords

AWARENESS; CANNED FOOD; CONTROLLED STUDY; EATING; FAMILY STUDY; FEMALE; FOOD ASSISTANCE; FOOD PROCESSING; FRUIT VEGETABLE; HEALTH BEHAVIOR; HOUSEHOLD; HUMAN; INTERNET; LOWEST INCOME GROUP; MAJOR CLINICAL STUDY; MOTHER; NUTRITION; OREGON; RECALL; SOCIAL MARKETING; SOCIAL MEDIA; DIET; FAMILY; FRUIT; INFORMATION PROCESSING; MASS MEDIUM; NUTRITIONAL VALUE; PILOT STUDY; POVERTY; TELEPHONE; VEGETABLE;

DIET; DIET SURVEYS; FAMILY; FEMALE; FOCUS GROUPS; FRUIT; HUMANS; MASS MEDIA; NUTRITIVE VALUE; OREGON; PILOT PROJECTS; POVERTY; SOCIAL MARKETING; TELEPHONE; VEGETABLES;

EID: 84987762610     PISSN: None     EISSN: 20726643     Source Type: Journal    
DOI: 10.3390/nu8090562     Document Type: Article

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