Reciprocity norms and information-sharing behavior in online consumption communities: An empirical investigation of antecedents and moderators

Information and Management

Volumn 53, Issue 1, 2016, Pages 38-52

  Pai, Peiyu ^a   Tsai, Hsien Tung ^b  

^a NATIONAL CHENGCHI UNIVERSITY   (Taiwan)

^b NATIONAL TAIPEI UNIVERSITY   (Taiwan)

Author keywords

Information sharing behavior; Online consumption community; Receptivity; Reciprocity norms; Self efficacy

Indexed keywords

INFORMATION ANALYSIS; INFORMATION DISSEMINATION;

CONSUMPTION COMMUNITIES; INFORMATION SHARING; RECEPTIVITY; RECIPROCITY NORMS; SELF EFFICACY;

CONSUMER BEHAVIOR;

EID: 84954134587     PISSN: 03787206     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.im.2015.08.002     Document Type: Article

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