Accentuating the Negative: Candidate Race and Campaign Strategy

Political Communication

Volumn 32, Issue 1, 2015, Pages 152-173

  Krupnikov, Yanna ^a   Piston, Spencer ^b  

^a STONY BROOK UNIVERSITY   (United States)

^b SYRACUSE UNIVERSITY   (United States)

Author keywords

campaign advertising; candidate evaluation; race; voter behavior

Indexed keywords

EID: 84922330727     PISSN: 10584609     EISSN: 10917675     Source Type: Journal    
DOI: 10.1080/10584609.2014.914612     Document Type: Article

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