The fluent online shopping experience

Journal of Business Research

Volumn 67, Issue 11, 2014, Pages 2486-2493

  Mosteller, Jill ^a   Donthu, Naveen ^b   Eroglu, Sevgin ^b  

^a PORTLAND STATE UNIVERSITY   (United States)

^b GEORGIA STATE UNIVERSITY   (United States)

Author keywords

Choice satisfaction; Cognitive effort; Decision quality; Fluency; Online shopping; Positive affect

Indexed keywords

EID: 84905561170     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2014.03.009     Document Type: Article

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