The Role of Corporate Image for Quality in the Formation of Attitudinal Service Loyalty

Journal of Service Research

Volumn 16, Issue 2, 2013, Pages 155-170

  Jha, Subhash ^a   Deitz, George D ^b   Babakus, Emin ^b   Yavas, Ugur ^c  

^a IFHE UNIVERSITY   (India)

^b UNIVERSITY OF MEMPHIS   (United States)

^c EAST TENNESSEE STATE UNIVERSITY   (United States)

Author keywords

attitudinal loyalty; common method bias; corporate image; employee interaction quality; signaling theory

Indexed keywords

EID: 84876193164     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/1094670512466441     Document Type: Review

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