Does customer sex influence the relationship between perceived quality and share of wallet?

Journal of Business Research

Volumn 61, Issue 9, 2008, Pages 974-981

  Babakus, Emin ^a   Yavas, Ugur ^b  

^a UNIVERSITY OF MEMPHIS   (United States)

^b EAST TENNESSEE STATE UNIVERSITY   (United States)

Author keywords

Customer sex; Interaction quality; Merchandise quality; Share of wallet; Store loyalty

Indexed keywords

EID: 44649133960     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2007.10.005     Document Type: Article

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