A cross-cultural application of the Affective Response to Consumption scale: Investigating US-American and Austrian passengers on long-haul flights

Journal of Business Research

Volumn 66, Issue 6, 2013, Pages 765-770

  Ganglmair Wooliscroft, Alexandra ^a   Wooliscroft, Ben ^a  

^a UNIVERSITY OF OTAGO   (New Zealand)

Author keywords

Cross cultural equivalence; Emotion measurement; Rasch Modeling; Tourism

Indexed keywords

EID: 84875810931     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2011.09.016     Document Type: Article

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