Personalized services in online shopping: Enjoyment and privacy

International Conference on Information Society, i-Society 2012

Volumn , Issue , 2012, Pages 168-173

  Pappas, Ilias O ^a   Giannakos, Michail N ^a   Chrissikopoulos, Vassilios ^a  

^a Ionian University   (Greece)

Author keywords

enjoyment; intention; online shopping; personalization; privacy

Indexed keywords

ENJOYMENT; FUTURE RESEARCH DIRECTIONS; INTENTION; ONLINE CUSTOMERS; ONLINE SHOPPING; PERSONALIZATIONS; PERSONALIZED SERVICE; PRIVACY ISSUE; PURCHASE INTENTION;

DATA PRIVACY; ELECTRONIC COMMERCE; INFORMATION SCIENCE;

SALES;

EID: 84867370503     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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