Rejuvenating Customer Management: How to make knowledge for, from and about customers work

European Management Journal

Volumn 23, Issue 4, 2005, Pages 392-403

  Salomann, Harald ^a   Dous, Malte ^a   Kolbe, Lutz ^a   Brenner, Walter ^a  

^a UNIVERSITY OF ST GALLEN   (Switzerland)

Author keywords

Customer knowledge management; Customer relationship management; Knowledge management

Indexed keywords

EID: 24744459267     PISSN: 02632373     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.emj.2005.06.009     Document Type: Article

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