Social Media Strategies and Destination Management

Scandinavian Journal of Hospitality and Tourism

Volumn 12, Issue 2, 2012, Pages 101-120

  Munar, Ana María ^a  

^a Department of International Economics and Management   (Denmark)

Author keywords

destination management organizations; Social media; strategy; technology adoption

Indexed keywords

DECISION MAKING; MEDIA ROLE; QUALITATIVE ANALYSIS; SOCIAL NETWORK; STRATEGIC APPROACH; THEORETICAL STUDY; TOURISM MANAGEMENT; TOURIST DESTINATION;

DENMARK; FINLAND; NORWAY; SWEDEN;

EID: 84863467015     PISSN: 15022250     EISSN: 15022269     Source Type: Journal    
DOI: 10.1080/15022250.2012.679047     Document Type: Article

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