Bridging sales and service quality functions in retailing high-technology consumer products

International Journal of Services and Operations Management

Volumn 7, Issue 2, 2010, Pages 177-199

  Rajagopal, ^a  

^a SCHOOL OF ENGINEERING AND SCIENCES   (Mexico)

Author keywords

Customer services; Customer value; Customer distributor relationship; Distributor performance; High technology product sales; HTPS; SERVQUAL

Indexed keywords

EID: 77954234046     PISSN: 17442370     EISSN: 17442389     Source Type: Journal    
DOI: 10.1504/IJSOM.2010.034436     Document Type: Article

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