The impact of different types of market orientation on product innovation performance: Evidence from Chinese manufacturers

Management Decision

Volumn 48, Issue 6, 2010, Pages 849-867

  Zhang, Jing ^a   Duan, Yanling ^a  

^a HUAZHONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (China)

Author keywords

Innovation; Manufacturing industries; Product development

Indexed keywords

EID: 77954224873     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251741011053433     Document Type: Article

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