What about design newness? Investigating the relevance of a neglected dimension of product innovativeness

Journal of Product Innovation Management

Volumn 26, Issue 6, 2009, Pages 601-615

  Talke, Katrin ^a,b,c   Salomo, Sören ^d   Wieringa, Jaap E ^e   Lutz, Antje ^f  

^a Swedish School of Economics and Business Administration   (Netherlands)

^b DELFT UNIVERSITY OF TECHNOLOGY   (Netherlands)

^c Department of Corporate Entrepreneurship   (Austria)

^d TECHNICAL UNIVERSITY OF DENMARK   (Denmark)

^e UNIVERSITY OF GRONINGEN   (Netherlands)

^f Roland Berger Strategy Consultants ^*  (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

AUTOMOBILE INDUSTRY; EMPIRICAL EVIDENCE; FUNCTIONAL FEATURES; GERMANY; HISTORICAL INFORMATION; INNOVATION APPROACH; INNOVATIVENESS; INTERACTION EFFECT; MANAGEMENT PRACTICES; NEW PRODUCT; PERFORMANCE EFFECT; PRODUCT APPEARANCE; PRODUCT DIFFUSION; PRODUCT INNOVATION; PRODUCT LIFE CYCLES; SALES PERFORMANCE; STRATEGIC ROLE; VISUAL APPEARANCE;

IMPACT STRENGTH; INNOVATION; LIFE CYCLE; SALES;

PRODUCT DESIGN;

EID: 69849110361     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2009.00686.x     Document Type: Article

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