Consumer observations on channel choices-Competitive strategies in Finnish grocery retailing

Journal of Retailing and Consumer Services

Volumn 16, Issue 4, 2009, Pages 260-270

  Koistinen, Katri ^a   Järvinen, Raija ^b  

^a National Consumer Research Centre   (Finland)

^b HELSINKI SCHOOL OF ECONOMICS   (Finland)

Author keywords

Channel competitive strategies; Consumer; Cross shopping; Grocery retailing; Multi channel retailing

Indexed keywords

COMPETITION (ECONOMICS); CONSUMPTION BEHAVIOR; EMPIRICAL ANALYSIS; RETAILING; STRATEGIC APPROACH;

EID: 67349091718     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretconser.2009.02.003     Document Type: Article

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