Services business markets: A further view of a new reality or a blurred landscape?

Journal of Services Marketing

Volumn 21, Issue 5, 2007, Pages 295-303

  Tyler, Katherine ^a   Patton, Mark ^a   Mongiello, Marco ^a   Meyer, Derek ^a  

^a UNIVERSITY OF WESTMINSTER   (United Kingdom)

Author keywords

Business to business marketing; Services; Services marketing

Indexed keywords

EID: 34547793500     PISSN: 08876045     EISSN: None     Source Type: Journal    
DOI: 10.1108/08876040710773606     Document Type: Review

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