A decision-support system for business-to-business marketing

Journal of Business and Industrial Marketing

Volumn 20, Issue 4-5, 2005, Pages 226-236

  Noori, Behrooz ^a   Salimi, Mohammad Hossein ^a  

^a AMIRKABIR UNIVERSITY OF TECHNOLOGY   (Iran)

Author keywords

Business to business marketing; Customer relations; Data handling; Decision support systems

Indexed keywords

EID: 22944456522     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620510603909     Document Type: Article

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