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Volumn 22, Issue 3, 2003, Pages

Demand and Supply Dynamics for Sequentially Released Products in International Markets: The Case of Motion Pictures

Author keywords

Channel Management; Dynamic Simultaneous Equations Modeling; Entertainment Marketing; International Release Strategies; Motion Picture Distribution and Exhibition

Indexed keywords


EID: 0142138793     PISSN: 07322399     EISSN: None     Source Type: Journal    
DOI: 10.1287/mksc.22.3.329.17740     Document Type: Article
Times cited : (506)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.