Testing measurement invariance of composites using partial least squares

International Marketing Review

Volumn 33, Issue 3, 2016, Pages 405-431

  Henseler, Jörg ^a,b   Ringle, Christian M ^c,d   Sarstedt, Marko ^d,e  

^a UNIVERSITY OF TWENTE   (Netherlands)

^b NOVA INFORMATION MANAGEMENT SCHOOL NOVA IMS   (Portugal)

^c HAMBURG UNIVERSITY OF TECHNOLOGY   (Germany)

^d UNIVERSITY OF NEWCASTLE   (Australia)

^e OTTO VON GUERICKE UNIVERSITY   (Germany)

Author keywords

Composite models; Measurement; Measurement invariance; Methodology; MICOM; Multigroup; Partial least squares; Path modelling; Permutation test; Structural equation modelling; Variance based SEM

Indexed keywords

EID: 84971510700     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/IMR-09-2014-0304     Document Type: Article

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