Corporate social responsibility and firm performance: The mediating role of marketing competence and the moderating role of market environment

Asia Pacific Journal of Management

Volumn 32, Issue 2, 2015, Pages 505-530

  Bai, Xuan ^a,b   Chang, Jeanine ^a,b  

^a SOUTHWESTERN UNIVERSITY OF FINANCE AND ECONOMICS   (China)

^b CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Competitive intensity; Corporate social responsibility; Firm performance; Market turbulence; Marketing competence

Indexed keywords

EID: 84939978070     PISSN: 02174561     EISSN: 15729958     Source Type: Journal    
DOI: 10.1007/s10490-015-9409-0     Document Type: Article

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