Sustainability labels on coffee: Consumer preferences, willingness-to-pay and visual attention to attributes

Ecological Economics

Volumn 118, Issue , 2015, Pages 215-225

  Van Loo, Ellen J ^a   Caputo, Vincenzina ^b   Nayga, Rodolfo M ^b,c,d   Seo, Han Seok ^c   Zhang, Baoyue ^c   Verbeke, Wim ^a  

^a GHENT UNIVERSITY   (Belgium)

^b Korea University   (South Korea)

^c UNIVERSITY OF ARKANSAS   (United States)

^d Norwegian Institute for Bioeconomy Research   (Norway)

Author keywords

Eye tracking; Fair trade; Sustainability labels; Sustainable certified coffee; Visual attention; Willingness to pay

Indexed keywords

CERTIFICATION; COFFEE; CONSUMPTION BEHAVIOR; ECOLABELING; FOOD PREFERENCE; SUSTAINABILITY; TRACKING; VISUAL ANALYSIS; WILLINGNESS TO PAY;

EID: 84938899023     PISSN: 09218009     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ecolecon.2015.07.011     Document Type: Article

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