A powerful word: The influence of the term 'Organic' on perceptions and beliefs concerning food

International Food and Agribusiness Management Review

Volumn 16, Issue 4, 2013, Pages 51-76

  Vega Zamora, Manuela ^a   Parras Rosa, Manuel ^a   Murgado Armenteros, Eva María ^a   Torres Ruiz, Francisco José ^a  

^a UNIVERSITY OF JAÉN   (Spain)

Author keywords

Consumer behavior; Heuristic cue; Indicator of perception; Organic food

Indexed keywords

EID: 84888400171     PISSN: 15592448     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Article

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