Metaverse-retail service quality: A future framework for retail service quality in the 3D internet

Journal of Marketing Management

Volumn 29, Issue 13-14, 2013, Pages 1493-1517

  Gadalla, Eman ^a   Keeling, Kathy ^a   Abosag, Ibrahim ^a  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

Author keywords

avatars; Collaborative Virtual Environments (CVEs); critical incident technique (CIT); Metaverse retailing; Metaverses; MR service quality; Second Life

Indexed keywords

EID: 84887918831     PISSN: 0267257X     EISSN: 14721376     Source Type: Journal    
DOI: 10.1080/0267257X.2013.835742     Document Type: Article

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