Mobile Shoppers: Types, Drivers, and Impediments

Journal of Organizational Computing and Electronic Commerce

Volumn 23, Issue 4, 2013, Pages 350-371

  San Martín, Sonia ^a   López Catalán, Blanca ^b   Ramón Jerónimo, María A ^b  

^a UNIVERSITY OF BURGOS   (Spain)

^b UNIVERSIDAD PABLO DE OLAVIDE   (Spain)

Author keywords

drivers; impediments; mobile commerce; technology acceptance model; technology adoption

Indexed keywords

EID: 84887087102     PISSN: 10919392     EISSN: None     Source Type: Journal    
DOI: 10.1080/10919392.2013.837793     Document Type: Article

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