User acceptance of wireless short messaging services: Deconstructing perceived value

Information and Management

Volumn 44, Issue 1, 2007, Pages 63-73

  Turel, Ofir ^a   Serenko, Alexander ^b   Bontis, Nick ^a  

^a MCMASTER UNIVERSITY   (Canada)

^b LAKEHEAD UNIVERSITY   (Canada)

Author keywords

Mobile commerce; Perceived value; Short messaging services (SMS); Technology acceptance; Value added services (VAS)

Indexed keywords

DECISION MAKING; MARKETING; NUMERICAL METHODS; SURVEYING; USER INTERFACES; VALUE ENGINEERING;

MOBILE COMMERCE; SHORT MESSAGING SERVICES (SMS); TECHNOLOGY ACCEPTANCE; VALUE ADDED SERVICES (VAS);

WIRELESS TELECOMMUNICATION SYSTEMS;

EID: 33845901246     PISSN: 03787206     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.im.2006.10.005     Document Type: Article

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