A good deal online: The Impacts of acquisition and transaction value on E-satisfaction and E-loyalty

Journal of Retailing and Consumer Services

Volumn 20, Issue 5, 2013, Pages 445-452

  Audrain Pontevia, Anne Françoise ^a   N'Goala, Gilles ^b   Poncin, Ingrid ^c  

^a UNIVERSITÉ DU QUÉBEC À TROIS RIVIÈRES   (Canada)

^b MONTPELLIER BUSINESS SCHOOL   (France)

^c UNIV LILLE   (France)

Author keywords

E loyalty; E satisfaction; Exchange theory; Perceived acquisition value; Perceived transaction value; Smart shopping

Indexed keywords

ELECTRONIC COMMERCE; INTERNET; MARKETING; SHOPPING ACTIVITY; THEORY;

EID: 84879784103     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretconser.2013.04.002     Document Type: Article

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