Fairness and Discounts: The Subjective Value of a Bargain

Journal of Consumer Psychology

Volumn 13, Issue 3, 2003, Pages 328-338

  Darke, Peter R ^a   Dahl, Darren W ^b  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

^b UNIVERSITY OF MANITOBA   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0141528544     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/S15327663JCP1303_13     Document Type: Article

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