Agents of change: A scale to identify diversity seekers

Journal of Public Policy and Marketing

Volumn 32, Issue SPL.ISSUE, 2013, Pages 144-155

  Brumbaugh, Anne M ^a   Grier, Sonya A ^a  

^a AMERICAN UNIVERSITY   (United States)

Author keywords

Diversity; Marketing; Multicultural; Public policy; Scale

Indexed keywords

EID: 84878411433     PISSN: 07439156     EISSN: 15477207     Source Type: Journal    
DOI: 10.1509/jppm.12.035     Document Type: Article

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