Sustainability in business: Understanding meanings, triggers and enablers

Journal of Strategic Marketing

Volumn 20, Issue 7, 2012, Pages 625-641

  Tollina, Karin ^a   Vejb, Jesper ^b  

^a Copenhagen Business School ^*  (Denmark)

^b Aalborg University   (Denmark)

Author keywords

Corporate strategy; Managers' mindsets; Marketing management; Sustainability

Indexed keywords

EID: 84874281586     PISSN: 0965254X     EISSN: 14664488     Source Type: Journal    
DOI: 10.1080/0965254X.2012.711347     Document Type: Article

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