Satisfaction strength and intention to purchase a new product

Journal of Consumer Behaviour

Volumn 11, Issue 5, 2012, Pages 391-405

  Tudoran, Ana Alina ^a   Olsen, Svein Ottar ^b   Dopico, Domingo C ^c  

^a AARHUS UNIVERSITY   (Denmark)

^b Tromsø Business School   (Norway)

^c UNIVERSITY OF A CORUÑA   (Spain)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84866782563     PISSN: 14720817     EISSN: 14791838     Source Type: Journal    
DOI: 10.1002/cb.1384     Document Type: Article

References (55)

1. Anderson JC, Gerbing DW. 1988. Structural equation modelling in practice: a review and recommended two-step a roach. Psychological Bulletin 103(3): 411-423.
2. Armitage CJ, Conner M. 2000. Attitudinal ambivalence: a test of three key hypotheses. Personality and Social Psychology Bulletin 26(11): 1421-1431.
3. Bassili JN. 1996. Meta-judgmental versus operative indexes of psychological attributes: the case of measures of attitude strength. Journal of Personality and Social Psychology 71(4): 637-653.
4. Boninger DS, Krosnick JA, Berent MK. 1995. Origins of attitude importance: self-interest, social identification, and value-relevance. Journal of Personality and Social Psychology 68(1): 61-80.
5. Bloemer JM, de Ruyter K. 1998. On the relationship between store, store satisfaction and store loyalty. European Journal of Marketing 32(5/6): 499-513.
6. Castaño R, Sujan M, Kacker M, Sujan M. 2008. Managing consumer uncertainty in the adoption of new products: temporal distance and mental simulation. Journal of Marketing Research 45(2): 320-336.
7. Chandon P, Morwitz VG, Reinartz WJ. 2005. Do intentions really predict behavior? Self-generated validity effects in survey research. Journal of Marketing 69(4): 1-14.
8. Chandrashekaran M, Rotte K, Grewal R. 2007. Satisfaction strength and customer loyalty. Journal of Marketing Research 44(1): 153-163.
9. Cohen J, Cohen P. 1983. Applied Multiple Regression/Correlation Analysis for the Behavioral Sciences. Erlbaum Hillsdale: New Jersey, NJ.
10. Costarelli S, Colloca P. 2007. The moderation of ambivalence on attitude-intention relations as mediated by attitude importance. European Journal of Social Psychology 37(5): 923-933.
11. Coulter RA, Price LL, Feick L. 2003. Rethinking the origins of involvement and brand commitment: insights from post-socialist central Europe. Journal of Consumer Research 30(2): 1151-1169.
12. De Groot M, Antonides G, Read D, van Raaij DR. 2009. The effects of direct experience on consumer product evaluation. Journal of Socio-Economics 38(6): 509-518.
13. Drichoutis AC, Lazaridis P, Nayga RM, Jr. 2007. An assessment of product class involvement in food purchasing behaviour. European Journal of Marketing 41(7/8): 888-914.
14. Evanschitzky H, Wunderlich M. 2006. An examination of moderator effects in the four-stage loyalty model. Journal of Service Research 8(4): 330-345.
15. Festinger LA. 1957. A Theory of Cognitive Dissonance. Stanford University Press: Stanford.
16. Fornell C, Larcker D. 1981. Structural equation models with unobservable variables and measurement error. Journal of Marketing Research 18(1): 39-50.
17. Franc R. 1999. Attitude strength and attitude-behavior domain: magnitude and independence of moderating effects of different strength indices. Journal of Social Behavior and personality 14(2): 177-195.
18. Ganesh J, Arnold MJ, Reynolds KE. 2000. Understanding the customer base of service providers: an examination of the differences between switchers and stayers. Journal of Marketing 64(2): 65-87.
19. Ganzach Y. 1997. Misleading interactions and curvilinear terms. Psychological Methods 2(3): 235-247.
20. Hoeffler S. 2003. Measuring preferences for really new products. Journal of Marketing Research 40(4): 406-420.
21. Holland RW, Verplanken B, van Knienberg A. 2003. From repetition to conviction: attitude accessibility as a determinant of attitude certainty. Journal of Experimental Social Psychology 39(6): 594-601.
22. Homburg C, Giering A. 2001. Personal characteristics as moderators of the relationship between customer satisfaction and loyalty - an empirical analysis. Psychology and Marketing 18(1): 43-66.
23. Hu L, Bentler PM. 1999. Cutoff criteria for fit indexes in covariance structure analysis: conventional criteria versus new alternatives. Structural Equation Modeling 6(1): 1-55.
24. Jonas K, Broemer P, Diehl M. 2000. Attitudinal ambivalence. European Review of Social Psychology 11(1): 35-74.
25. Jones M, Suh J. 2000. Transaction specific satisfaction and overall satisfaction: an empirical analysis. Journal of Services Marketing 1(2): 147-159.
26. Jöreskog K, Sörbom D. 1982. Recent developments in structural equation modeling. Journal of Marketing Research 19(4): 404-416.
27. Klopfer F, Madden M. 1980. The middlemost choice on attitude items: ambivalence neutrality or uncertainty? Personality and Social Psychology Bulletin 6(1): 97-101.
28. Krosnick JA, Boninger DS, Chuang YC, Berent MK, Carnot CG. 1993. Attitude strength: one construct or many related constructs? Journal of Personality and Social Psychology 65(6): 1132-1151.
29. Krosnick JA, Smith RS. 1994. Attitude strength. Encyclopedia of Human Behavior 1(1): 279-289.
30. Lam SY, Shankar V, Erramilli MK, Murthy B. 2004. Customer value satisfaction loyalty and switching costs: an illustration from a business-to-business service context. Journal of the Academy of Marketing Science 32(3): 293-311.
31. LeBreton JM, Tonidandel S. 2009. Estimating relative importance of interactive and other higher order effects. Paper presented at the 24th Annual Meeting of the Society for Industrial and Organizational Psychology: New Orleans, LA.
32. Luan YJ, Sudhir K. 2010. Forecasting marketing-mix responsiveness for new products. Journal of Marketing Research 47(3): 444-457.
33. Lubinski D, Humphreys LG. 1990. Assessing spurious moderator effects: illustrated substantively with the hypothesized (synergistic) relation between spatial visualization and mathematical ability. Psychological Bulletin 107(3): 385-393.
34. McGraw KM, Hasecke E, Conger K. 2003 Ambivalence, uncertainty, and processes of candidate evaluation. Political Psychology 24(3): 421-448.
35. Mittal V, Kamakura WA. 2001. Satisfaction repurchase intent and repurchase intention: investigating the moderating effect of customer characteristics. Journal of Marketing Research 38(2): 131-142.
36. Muller D, Judd M, Yzerbyt VY. 2005. When moderation is mediated and mediation is moderated. Journal of Personality and Social Psychology 89(6): 852-863.
37. Oliver R. 2010. Satisfaction. A Behavioral Perspective on the Consumer (2nd ed). M.E. Sharpe Inc: New York.
38. Olsen SO, Wilcox J, Olsson U. 2005. Consequences of ambivalence on satisfaction and loyalty. Psychology and Marketing 22(3): 247-269.
39. Ozer M. 1999. A survey of new product evaluation models. Journal of Product Innovation Management 16(1): 77-94.
40. Petrocelli JV, Tormala ZL, Rucker DD. 2007. Unpacking attitude certainty: attitude clarity and attitude correctness. Journal of Personality and Social Psychology 92(1): 30-41.
41. Petty RE, Briñol P, Tormala ZL, Wegener DT. 2007. The role of meta-cognition in social judgment. In Higgins ET, Kruglanski AW (eds). Social Psychology: A Handbook of Basic Principles. Guilford Press: New York; 254-284.
42. Ping RA, Jr. 1995. A parsimonious estimating technique for interaction and quadratic latent variables. Journal of Marketing Research 32(8): 336-347.
43. Rucker DD, Petty RE, Brinol P. 2008. What's in a frame anyway? A meta-cognitive analysis of the impact of one versus two sided message framing on attitude certainty. Journal of Consumer Psychology 18(2): 137-149.
44. Scholz SW, Meissner M, Decker R. 2010. Measuring consumer preferences for complex products: a compositional approach based on paired comparisons. Journal of Marketing Research 47(8): 685-698.
45. Seiders K, Voss GB, Grewal D, Godfrey AL. 2005. Do satisfied customers buy more? Examining moderating influences in a retailing context. Journal of Marketing 69(4): 26-43.
46. Sengupta J, Johar GV. 2002. Effects of inconsistent attribute information on the predictive value of product attitudes: toward a resolution of opposing perspectives. Journal of Consumer Research 29(6): 39-56.
47. Sparke K, Menrad K. 2009. Cross-European and functional food-related consumer segmentation for new product development. Journal of Food Products Marketing 15(3): 213-230
48. Sparks P, Conner M, James R, Shepherd R, Povey R. 2001. Ambivalence about health related behaviors: an exploration in the domain of food choice. Journal of Health Psychology 6(1): 53-68.
49. Sprott DE, Shimp TA. 2004. Using product sampling to augment the perceived quality of store brands. Journal of Retailing 80(4): 305-315.
50. Taylor SA. 2008. Reconciling satisfaction, emotions, attitudes, and ambivalence within consumer models of judgment and decision making: a cautionary tale. Journal of Consumer Satisfaction, Dissatisfaction, and Complaining Behavior 21: 41-65.
51. Tormala ZL, Rucker DD. 2007. Attitude certainty: a review of past findings and emerging perspectives. Social and Personality Psychology Compass 1(1): 469-492.
52. Tzokas N, Hultink EJ, Hart S. 2004. Navigating the new product development process. Industrial Marketing Management 33(7): 619-626.
53. Van Trijp HCM, Van Kleef E. 2008. Newness value and new product performance. Trend in Food Science & Technology Food Innovation Management 19(special issue): 562-573.
54. Visser PS, Bizer GY, Krosnick JA. 2006. Exploring the latent structure of strength-related attitudes attributes. In Zanna MP (ed.). Advances in Experimental Social Psychology. Elsevier Academic Press: San Diego, CA, US; 1-67.
55. Visser PS, Krosnick JA, Simmons JP. 2003. Distinguishing the cognitive and behavioral consequences of attitude importance and certainty: a new a roach to testing the common-factor hypothesis. Journal of Experimental Social Psychology 39(1): 118-141.