Effects of Inconsistent Attribute Information on the Predictive Value of Product Attitudes: Toward a Resolution of Opposing Perspectives

Journal of Consumer Research

Volumn 29, Issue 1, 2002, Pages 39-56

  Sengupta, Jaideep ^a   Johar, Gita Venkataramani ^b  

^a HONG KONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Hong Kong)

^b Och Spine at New York Presbyterian Hospitals   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036269565     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/339920     Document Type: Article

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