What's important for trustful communication with customers? An empirical analysis

Journal of General Management

Volumn 37, Issue 2, 2011, Pages 1-21

  Nienaber, Ann Marie ^a   Schewe, Gerhard ^a  

^a UNIVERSITY OF MÜNSTER   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84861931771     PISSN: 03063070     EISSN: None     Source Type: Journal    
DOI: 10.1177/030630701103700201     Document Type: Article

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