Consumption universes based supermarket layout through association rule mining and multidimensional scaling

Expert Systems with Applications

Volumn 39, Issue 10, 2012, Pages 8611-8625

  Cil, Ibrahim ^a  

^a SAKARYA UNIVERSITY   (Turkey)

Author keywords

Apriori algorithm; Association rule mining; Consumption universe; Market basket analysis; Multidimensional scaling; Retailing; Supermarket layout

Indexed keywords

APRIORI ALGORITHMS; CONSUMPTION UNIVERSE; MARKET BASKET ANALYSIS; MULTI-DIMENSIONAL SCALING; RETAILING; SUPERMARKET LAYOUT;

CONSUMER BEHAVIOR; CUSTOMER SATISFACTION; DATA MINING; INDUSTRY; SALES; VISUALIZATION;

RETAIL STORES;

EID: 84859211225     PISSN: 09574174     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.eswa.2012.01.192     Document Type: Article

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