Consumer's perceived risk reduction by 3D virtual model

International Journal of Retail and Distribution Management

Volumn 39, Issue 12, 2011, Pages 945-959

  Shim, Soo In ^a   Lee, Yuri ^b  

^a AUBURN UNIVERSITY   (United States)

^b Seoul National University   (South Korea)

Author keywords

Clothing; Consumer behaviour; Reduction; Risk; Shopping; Three dimensional virtual model

Indexed keywords

EID: 81455128688     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590551111183326     Document Type: Article

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