Adoption of sensory enabling technology for online apparel shopping

European Journal of Marketing

Volumn 43, Issue 9, 2009, Pages 1101-1120

  Kim, Jiyeon ^a   Forsythe, Sandra ^b  

^a UNIVERSITY OF SOUTH CAROLINA   (United States)

^b AUBURN UNIVERSITY   (United States)

Author keywords

Consumer behaviour; Electronic commerce; Mathematical modeling; Retailing

Indexed keywords

EID: 70350350012     PISSN: 03090566     EISSN: None     Source Type: Journal    
DOI: 10.1108/03090560910976384     Document Type: Article

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