Managing customer information and knowledge with social media in business-to-business companies

ACM International Conference Proceeding Series

Volumn , Issue , 2011, Pages

  Kärkkäinen, Hannu ^a   Jussila, Jari ^a   Janhonen, Johanna ^a  

^a TAMPERE UNIVERSITY OF TECHNOLOGY   (Finland)

Author keywords

Business to business; Innovation; Social media; Web 2.0

Indexed keywords

BUSINESS TO BUSINESS; BUSINESS-TO-CONSUMER; CO-CREATION; COLLABORATIVE KNOWLEDGE CREATION; CUSTOMER INFORMATION; DISTRIBUTED KNOWLEDGE; LITERATURE REVIEWS; SOCIAL MEDIA; WEB 2.0; WEB TOOLS;

CUSTOMER SATISFACTION; INDUSTRY; INNOVATION; KNOWLEDGE MANAGEMENT; MANAGEMENT SCIENCE; SALES;

SOCIAL NETWORKING (ONLINE);

EID: 80053617329     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1145/2024288.2024309     Document Type: Conference Paper

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