Together and Apart: Exploring Structure of the Corporate-NPO Relationship

Journal of Business Ethics

Volumn 101, Issue 2, 2011, Pages 297-311

  Simpson, Dayna ^a   Lefroy, Kathryn ^a   Tsarenko, Yelena ^a  

^a MONASH UNIVERSITY   (Australia)

Author keywords

corporate nonprofit relationships; cross sector relationships; non profit marketing; social marketing

Indexed keywords

EID: 79959804068     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-010-0723-7     Document Type: Article

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