Internet as a distribution channel: Empirical evidence from the service sector and managerial opportunities

Journal of Internet Commerce

Volumn 10, Issue 2, 2011, Pages 106-127

  Izquierdo Yusta, Alicia ^a   Calderon Monge, Esther ^a  

^a UNIVERSITY OF BURGOS   (Spain)

Author keywords

Risk; Signals; Subjective norm; Technology acceptance model (TAM); Trust

Indexed keywords

EID: 79956348711     PISSN: 15332861     EISSN: 1533287X     Source Type: Journal    
DOI: 10.1080/15332861.2011.571991     Document Type: Article

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