Antecedents and consequences of firms' export commitment: An empirical study

Journal of International Marketing

Volumn 18, Issue 3, 2010, Pages 41-61

  Navarro, Antonio ^a   Acedo, Francisco J ^a   Robson, Matthew J ^b   Ruzo, Emilio ^c   Losada, Fernando ^c  

^a UNIVERSITY OF SEVILLE   (Spain)

^b UNIVERSITY OF LEEDS   (United Kingdom)

^c UNIVERSIDAD DE SANTIAGO DE CHILE   (Chile)

Author keywords

Adaptation of marketing strategy; Dynamic capabilities view; Export commitment; Export market orientation; Export resources; Perceived positional advantages; Specific export capabilities

Indexed keywords

EID: 77956564452     PISSN: 1069031X     EISSN: None     Source Type: Journal    
DOI: 10.1509/jimk.18.3.41     Document Type: Article

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