Can the media richness of a privacy disclosure enhance outcome? A Multifaceted view of trust in rich media environments

International Journal of Electronic Commerce

Volumn 14, Issue 4, 2010, Pages 103-126

  Aljukhadar, Muhammad ^a   Senecal, Sylvain ^b   Ouellette, Denis ^b  

^a ROYAL BANK OF CANADA   (Canada)

^b Desjardins General Insurance Group   (Canada)

Author keywords

Agent trust; new media use; on line video; privacy disclosure; rich media; social cues; social presence; trust dimensions; virtually represented others

Indexed keywords

EID: 77954552692     PISSN: 10864415     EISSN: None     Source Type: Journal    
DOI: 10.2753/JEC1086-4415140404     Document Type: Article

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