Making sales technology effective

Journal of Marketing

Volumn 71, Issue 1, 2007, Pages 16-34

  Hunter, Gary K ^a   Perreault Jr , William D ^b  

^a FLORIDA INTERNATIONAL UNIVERSITY   (United States)

^b UNIVERSITY OF NORTH CAROLINA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34247119118     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.1509/jmkg.71.1.16     Document Type: Article

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